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Posted in Top Stories

System-Level Test Essential for Fast-Growing Embedded NAND Market

By Ken Hanh Duc Lai, Marketing Director, Advantest America

The market for NAND flash memories is growing at a rapid pace, driven in large part by the massive demand for solid state drives (SSDs), which have replaced hard disk drives for many applications. According to Gartner, the SSD market will reach above 370 million units in 2020, and IC Insights forecasts that memory IC products will show the strongest growth rate through 2021 of the four major IC product categories (the others being logic, analog and microcomponents).

A significant portion of the SSD market is commanded by PC servers and clients used for big data storage applications. However, the mobile market comprising portable wireless devices like smartphones and tablet PCs is growing as well, with variations in form factor increasing to meet new market demands. Driven by these applications, mobile memory unit shipments are forecast to exceed 2 billion units by 2020. These include embedded multimedia cards (eMMC), embedded multi-chip packages (eMCP), MCP and raw NAND. In concert with this growth, the embedded NAND market is undergoing a shift in protocol usage. Embedded NAND is in 80 percent of the smartphones currently on the market, and while smartphones and tablets have typically used eMMCs to store information, a transition is under way from eMMC to Universal Flash Storage (UFS) as the future of flash memory (see Figure 1).

 

Figure 1. UFS has taken hold, and is expected to represent half the market for NAND flash SSDs by 2020. (Source: IHS Mobile and Embedded Memory Market Tracker Q4 2016)

The JEDEC-defined UFS mobile-centric storage standard addresses next-generation mobile performance and scalability, offering fast sequential read/write speeds with high random IOPS1, which are essential for mobile phones. (For SSDs, random IOPS numbers are primarily dependent upon the storage device’s internal controller and memory interface speeds.) One key value of UFS is its ability to leverage the strengths of several existing technologies in one standard: the low power consumption of eMMC; the MIPI interface standard, M-PHY and UniPro, for the interconnect layer; and the SCSI command set as the application protocol.

Devices based on UFS 2.0, the current version of the standard, offer the highest available performance of any SSD interface standard due to its separately dedicated read/write paths, which enable UFS to read and write simultaneously. At up to 1200 Megabytes per second (MB/s), UFS operates at twice the rate of Serial ATA (SATA) 3.0 and three times that of eMMC5.0. UFS also consumes less total power by processing tasks sooner and staying in standby mode longer. Figure 2 summarizes the key benefits of UFS standard.

Figure 2. UFS offers a number of benefits that make it a superior option for embedded storage in mobile devices. (Source: Universal Flash Storage Association)

UFS is here

Adoption of UFS in the U.S. has already begun, with most of the top 10 mobile handset OEMs using UFS memory for their flagship models. While this includes primarily high-end handsets at the moment, as the cost to implement UFS continues to decline, more and more mid-tier phones will incorporate UFS-based embedded NAND memory devices. Moreover, the ecosystem for UFS is already in place, with a range of vendors supporting the UFS interface, including makers of NAND flash, systems-on-chip (SoCs), operating systems, measurement tools, and testers optimized for high-volume manufacturing (HVM).

Major NAND makers and manufacturers of UFS and BGA2 SSDs have adopted system-level test (SLT) for production use. More than 50 testers overall have been installed since the second half of 2016 for system-level testing of UFS and BGA SSDs, and this number is expected to triple during 2017.

Flexible tester optimized for embedded NAND

Memory IC makers need a class of tester that specializes in SLT of these devices, while maintaining the reliability, low cost and high volume capabilities required for conventional memory testers. Advantest developed its T5851 system-level test (SLT) solution – part of the T5800 platform series – specifically to meet these needs, delivering cost-effective testing of UFS and BGA SSDs. Built with the same proven test architecture used in Advantest’s MPT3000 family of SSD protocol test solutions, the T5851 allows customers to minimize both their capital investments and deployment risks by using the same platform and FutureSuite™ software as other members of the T5800 product line.

The flexible T5851 tester is available in both production and engineering models, allowing the system to be used for reliability and qualification testing as well as test-program development or, when equipped with an automated component handler such as Advantest’s M6242, high-volume production. As a fully integrated SLT solution, the T5851 provides multi-protocol support in one tool while its tester-per-DUT [device under test] architecture and proprietary hardware accelerator allow it to achieve industry-leading test times.

Currently, Advantest has many T5851 systems installed at IDM3 and OSAT4 customer sites worldwide for HVM production, qualification and engineering. This number is expected to increase as adoption of UFS becomes more widespread. This will be spurred by the release of UFS 3.0, as well as expansion of the standard into other applications, such as memory cards, PC clients, smart TVs, and automotive devices, which are anticipated to be the next emerging market for UFS. Advantest, as always, is working with its customers to stay on top of these developments to ensure its testers are future-ready to accommodate new requirements as they arise.

Notes:
IOPS = input/output operations per second
BGA = ball grid array
IDM = integrated device manufacturer
OSAT = outsourced semiconductor assembly and test

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Posted in Top Stories

Interview with Ricky Sim

Q&A Interviewee
Ricky Sim, CEO & Managing Director, Advantest Singapore
By GO SEMI & Beyond staff

Singapore is home to the world’s top 3 wafer foundries, 30 major IC design centers, and offices for most of the leading fabless chipmakers and outsourced semiconductor assembly and test suppliers (OSATS). Similarly, six out of the world’s 10 largest semiconductor companies now have a presence in Malaysia. To learn more about the business environment in this region, we talked with Advantest Singapore CEO and Managing Director, Ricky Sim, who also shared his vision for the company going forward.

What do you see as the key factors driving the semiconductor industry growth in the Singapore/Malaysia region?

There is a combination of factors impacting the pace of growth here:

  • The stable political environment and pro-business government policies to attract foreign investments and R&D efforts, including IP protection, definitely help. There is government support with taxes and other incentives to develop the semiconductor and electronics manufacturing ecosystem in the region.
  • A ready and stable infrastructure, e.g., utilities, transportation, logistics and more.
  • Access to a broad talent pool and a competitive workforce. This allows for a high degree of productivity.
  • Availability of engineers, production operators, supervisors, first- and middle-level managers and senior managers – essentially, availability of talent at a reasonable cost to maintain competitiveness.
  • Communication is relatively straightforward. English is the common business language, and some are also conversant in a second language, typically Mandarin or Malay. It is fairly simple for foreigners to operate in Singapore and Malaysia and, likewise, for people here to reach out to the other countries in the region.
  • Both Singapore and Malaysia are strategically located in the South Asia Pacific region, with easy access to major markets and consumer insights.
  • The massive growth in the Internet of Things (IoT) has helped to spur the demand for memory, wireless, microcontroller units and automotive electronics. The major players have a base in this region, and they can continue to benefit from this growth.

What needs to happen for this growth to continue?

First, global consumption must increase. The semiconductor business is very much a global business, so the major players have global presence and reach. Second, the value-add in terms of engineering content and productivity must increase. Smart integrated factories, production automation, R&D contributions and engineering value-add will be important.

Critical success factors will be the talent pool and collaborations between businesses and government agencies. The education system must attract and train young talents, and ensure that the talented individuals coming from universities and other higher education institutions have the relevant knowledge and skills to support the growth.
What impact do you believe developments in other regions, e.g., the U.K. “Brexit,” the new U.S. administration, etc., will have on the electronics business in Singapore & Malaysia?

It is still too early to tell the actual impact. This is a global business. Any uncertainties will, of course, create concerns regarding the economic outlook. Protectionist sentiments may hinder foreign direct investment (FDI) and transfer of intellectual capital. Should additional tariffs be imposed on imports, it may impact margins and/or consumption. In turn, this will place added pressure on the entire supply chain. Generally, any decisions or policies that hamper free trade and retard economic growth will impact business negatively. To mitigate the risks, governments are already working on alternative trade deals to forge forward.

How has Advantest Singapore grown in the region, and what role does it need to play going forward?

To sustain our growth in this region, we must focus on customers and their needs, and support their strategies. Knowledge transfer, productivity gain and cost optimization efforts will be instrumental. We need to anticipate trends and prepare for them in advance. We will work with customers and agencies to train and build up the talent pool while strengthening our internal processes across the regions and preparing our people to anticipate needs and to support growth.

What is your overall vision for Advantest Singapore? What growth goals for the business do you have that you can share?

Our key goals are to grow with our customers and grow multi-dimensionally. It will be essential to continually upgrade our skills, learn new technologies, build up our expertise and expand our coverage in the region.

Beyond the customer team, Advantest Singapore houses other global functions, and we look forward to leveraging the respective functional experts to support corporate initiatives and help make Advantest an even greater company!

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Posted in Q&A, Uncategorized

Q&A: A Change at the Top

By GO SEMI & Beyond Staff

Yoshiaki Yoshida became Advantest President and CEO in January 2017, replacing Shinichiro Kuroe, who decided to step down after serving in the role since August 2014. Under Mr. Kuroe’s leadership, Advantest returned to profitability in fiscal 2014 and continued to build on that success over the next two years. Mr. Yoshida was elected his successor, and shares here his vision for taking the company forward.

What are your plans for Advantest in your new role?

My goal is to maintain the profitable corporate structure Mr. Kuroe built, while continuing our pattern of growth. I also aim to build a working atmosphere that will further enable Advantest employees to enjoy and take pride in their work.

Are there key topics on which you will focus?

Yes, I plan to focus on three key areas.

First: Our unique value proposition. Everyone values safety and security – both of which our core measurement technologies offer. We have worked hard to ensure that our businesses provide enormous value to people around the world, and it’s essential that we continue to work with confidence to grow our reach.

Second: Our business environment.  Semiconductors are penetrating further and further into everyday life, and semiconductor devices and the equipment and systems that use them will only become more prevalent going forward. With the coming of the Internet of Things, there is no question that semiconductor production and data volumes will grow significantly. This means that test and measurement technologies will play an ever more important role. 

There is still significant room for growth in the application areas for our technologies, from chip test to module and system test, giving us an opportunity to expand our served markets beyond the semiconductor industry, to any and all industries that utilize semiconductors. We must focus on meeting the challenge of applying our core technologies to new and diverse sectors. 

Third: Our position and strengths. Advantest has a strong base of amazing customers, built through our unrelenting focus on providing high-quality products and services. At the same time – and without lessening our focus on satisfying our existing customers – we will shape and evolve our business to embrace new technologies and attract new customers. Another key strength is our financial foundation, built up by our predecessors, which enables us to execute new strategies. But our greatest strength is our employees around the world: our global network and the teamwork of our employees worldwide that support Advantest’s business growth. My mission is to effectively leverage these strengths – customer base, financial foundation and global network – to grow our business and improve corporate and shareholder value. 

To you – our customers, partners and friends – I extend best wishes for a prosperous year. We look forward to playing a role in helping you achieve new levels of success.

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Posted in Featured Products

New Pick-and-Place IC Handler Improves Efficiency in High-Volume Semiconductor Manufacturing and Device Characterization

With an eye on helping customers keep pace with the rapidly evolving system-on-chip (SoC) market, Advantest’s new M4872 pick-and-place handler is designed to rapidly adapt to changes in device technology.  It offers improved productivity in testing SoC devices in high-volume manufacturing (HVM) and device characterization pre-production environments. 

The new handler matches all of the leading-edge performance specifications of its predecessor, the M4871, including throughput of up to 15,000 units per hour, in a footprint that is approximately 10 percent smaller. The portable M4872 handler has advanced vision-alignment capabilities and can accommodate an optional active thermal control system.

The vision alignment-equipped M4872 incorporates a common change kit, which saves time and money and also significantly shortens time to market.  In total, the time it takes to change device types is reduced by more than 45 percent, enabling nearly twice the throughput of handlers that rely on standard change kits.

Advantest’s proprietary on-the-fly vision-alignment technology precisely positions devices under test, making the new handler ideally suited for testing fine-pitch ICs and devices with both top- and bottom-side contacts. The resulting improvements in test yields and cycle times contribute to higher overall productivity.

The M4872 also includes an automatic re-test function that transfers all failed ICs into the loader stocker, helping to avoid time-consuming operator assistance and reducing IoT test times by 20 percent or more.

The scalable M4872 handler is compatible with the V93000 platform for low-cost testing in R&D and high-mix, low-volume production.  Handler operation is made simple by a user-friendly GUI with pre-defined functions.

Find out more:

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Posted in Upcoming Events

SEMICON JAPAN 2016 – Advantest Ushers in a New Era of IoT Solutions

Advantest showcased an innovative booth in celebration of SEMICON Japan’s 40th anniversary during SEMICON Japan, held December 14-16, 2016.  Inspired by the Internet of Things (IoT) theme, Advantest’s booth was divided into the four segments of IoT:  Connected Homes, Connected Automobiles, Industrial, and Wireless.  Showcasing 19 of its products and services, the displays included several interactive demonstrations that incorporated virtual reality and augmented reality techniques, as well as mock-up system displays. The interactivity of the booth attracted quite a lot of attention from visitors including customers, partners and media.

In addition, Advantest received two awards at the SEMI President’s reception.  The first was presented to former President and CEO Shinichiro Kuroe for his many years of support and participation at SEMICON Japan, and the second award was presented to Chairman Toshio Maruyama for his significant contributions to the fields of sales and marketing throughout his career in the semiconductor industry.   

Advantest also participated in the technical program with a presentation in the Connected Automobile area delivered by Shin’ichi Kimura, Vice President, ASD Test Business Group. Overall, SEMICON Japan 2016 drew over 64,000 attendees.

Opening day of SEMICON Japan 2016

The booth featured 19 products and services

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